Cynthia Samanian is the founder and CEO of Hidden Rhythm, an experiential marketing agency for natural food and wellness brands. From interactive dinners to pop-ups, Hidden Rhythm’s one-of-a-kind events showcase brands to influencers, media, and more. Cynthia is also the host of The Business of Experience, a new podcast that uncovers tactics, inspiration, and resources to elevate events into engaging and impactful experiences.